The single biggest mistake that most actors make is that they run their careers like actors. Most actors have no business skills. Yet, this is the Entertainment Industry, and as the song goes, "There's no business like Show Business..." Nowhere in those statements do...
Getting more auditions or meetings with agents and managers are every actor's concern. When actors are idle for too long, usually the first thing they typically think about is getting new headshots. I sometimes see social media posts by actors who update their photos...
Headshots. You love having them taken and hate having them taken. When they "work," you're thrilled and can't wait to share them with everyone, but when they don't, you feel like you just wasted your hard-earned money and you have to make do until you can afford a new...
As a filmmaker/producer and career coach for artists, I firmly believe that if actors truly run their careers like businesspeople, they will go farther faster. With this comes the responsibility of a great businessperson to do the one thing all businesses must do— market their product to the right audience so they can sell more of it.
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